About Eric
I am a seasoned Product Designer with over four plus ( 4+) years of experience in the media, journalism, education, and consumer goods industries, complemented by a personal passion for entertainment, transportation, and travel.
My professional journey has sharpened my ability to tackle diverse organizational challenges through a meticulous bottom-up approach. As a systems thinker, I excel in collaborative environments, designing tailored, sustainable solutions that effectively leverage existing resources to fulfill long-term objectives.
I am a seasoned Product Designer with over four plus ( 4+) years of experience in the media, journalism, education, and consumer goods industries, complemented by a personal passion for entertainment, transportation, and travel.
My professional journey has sharpened my ability to tackle diverse organizational challenges through a meticulous bottom-up approach. As a systems thinker, I excel in collaborative environments, designing tailored, sustainable solutions that effectively leverage existing resources to fulfill long-term objectives.
I am a seasoned Product Designer with over four plus ( 4+) years of experience in the media, journalism, education, and consumer goods industries, complemented by a personal passion for entertainment, transportation, and travel.
My professional journey has sharpened my ability to tackle diverse organizational challenges through a meticulous bottom-up approach. As a systems thinker, I excel in collaborative environments, designing tailored, sustainable solutions that effectively leverage existing resources to fulfill long-term objectives.
Experience
Design
Design
Design
Design
Design
Design
Senior Product Designer
Senior Product Designer
The Globe and Mail
Sept 2024 - Ongoing
As a Senior Product Designer focusing on Community & Engagement, I bridge unique perspectives in finance and journalism to enhance user experiences. Since joining, I’ve led the launch of a new onboarding experience for Globe Advisor, overseeing vendor selection and mapping the digital journey from both technical and UX standpoints. While still early, initial metrics show increased sign-ups and profile updates, signaling strong engagement ahead of the upcoming user-facing directory launch.
Product Designer
Product Designer
Corus Entertainment
Sept 2023 - Feb 2024
As Lead Designer for HGTV, Food Network, and Slice, I developed a comprehensive research plan and product roadmap that guided the strategic overhaul of our design system. I spearheaded the organization and refinement of key UI components, including an updated navigation menu and new page widgets, enhancing user experience and site functionality until my departure in 2024.
UX Designer
UX Designer
TVO Media Education Group
Mar 2021-Aug 2023
TVO Media Education Group
Mar 2021-Aug 2023
Over a 1.5-year period, I spearheaded the redesign and simultaneous launch of the TVO Today website and its Android and iOS applications. I led design workshops that identified new opportunities and promoted the integral role of design at TVO, aiding its shift towards a product-led organization. Additionally, I overhauled the payment experience, significantly boosting donor growth, and developed innovative microsites that not only enhanced our journalism and media offerings but also integrated new technologies such as AI and Machine Learning.
Experience
Design
Design
Product Designer
Corus Entertainment
Sept 2023 - Feb 2024
As Lead Designer for HGTV, Food Network, and Slice, I developed a comprehensive research plan and product roadmap that guided the strategic overhaul of our design system. I spearheaded the organization and refinement of key UI components, including an updated navigation menu and new page widgets, enhancing user experience and site functionality until my departure in 2024.
UX Designer
TVO Media Education Group
Mar 2021-Aug 2023
Over a 1.5-year period, I spearheaded the redesign and simultaneous launch of the TVO Today website and its Android and iOS applications. I led design workshops that identified new opportunities and promoted the integral role of design at TVO, aiding its shift towards a product-led organization. Additionally, I overhauled the payment experience, significantly boosting donor growth, and developed innovative microsites that not only enhanced our journalism and media offerings but also integrated new technologies such as AI and Machine Learning.
How I design?
My approach
My approach
Curiosity and thoughtful approach.
Alignment between business needs, user requirements, and proper support is crucial for creating intuitive experiences.
Clarity over Confusion
While recognizing the importance of prioritizing direct approaches, it is essential to understand that the best experience may involve some complexity and friction.
Always Challenge Assumptions
As a designer, I remain critical and seek evidence to support theories, even when certain solutions seem to work.
How I design?
My approach
Curiosity and thoughtful approach.
Alignment between business needs, user requirements, and proper support is crucial for creating intuitive experiences.
Clarity over Confusion
While recognizing the importance of prioritizing direct approaches, it is essential to understand that the best experience may involve some complexity and friction.
Always Challenge Assumptions
As a designer, I remain critical and seek evidence to support theories, even when certain solutions seem to work.
Curiosity and thoughtful approach.
Alignment between business needs, user requirements, and proper support is crucial for creating intuitive experiences.
Clarity over Confusion
While recognizing the importance of prioritizing direct approaches, it is essential to understand that the best experience may involve some complexity and friction.
Always Challenge Assumptions
As a designer, I remain critical and seek evidence to support theories, even when certain solutions seem to work.
How I design?
Research
Design Refinement
Handoff
Observation
Design Principles
User Journey
Design Exploration
Gain insights into the problem space and users
Iterate and improve the designs.
Get designs ready for implementation.
Monitor user interactions and gather feedback.
Set guidelines for design.
Visualize user interactions and experiences
Generate multiple design concepts.
Process
How I design?
Research
Design Refinement
Handoff
Observation
Design Principles
User Journey
Gain insights into the problem space and users
Iterate and improve the designs.
Get designs ready for implementation.
Monitor user interactions and gather feedback.
Set guidelines for design.
Visualize user interactions and experiences
Generate multiple design concepts.
Design Exploration
Process
Process
Research
Design Principles
User Journey
Gain insights into the problem space and users
Set guidelines for design.
Visualize user interactions and experiences
Generate multiple design concepts.
Design Refinement
Handoff
Observation
Iterate and improve the designs.
Get designs ready for implementation.
Monitor user interactions and gather feedback.